Palash Sarkar has delivered brand identity work across an unusually wide range of industries. Here's a roundup of standout branding projects, each showing a different facet of how Palash Sarkar, a professional graphic designer based in Dhaka, Bangladesh, approaches identity design.
1. Jesko Jets — Luxury Aviation
A brand identity for private aviation built entirely on restraint — logo, typography, and color chosen to signal exclusivity without decoration. Read the full story.
2. AURA — Modern Lifestyle
A bold, minimal identity for a lifestyle brand, balancing visual impact with premium restraint across retail, digital, and experiential touchpoints. Read the full story.
3. VELION — AI Workforce Platform
An identity built to sit at the intersection of futuristic and approachable — one of the more conceptually demanding briefs Palash Sarkar has tackled, for a category with no established visual conventions yet. Read the full story.
4. SMARTSOFT — Enterprise Technology
A corporate identity that had to project trust and stability to enterprise buyers while still signaling forward-thinking innovation. Read the full story.
5. Supercar Insurance — Premium Insurance
Branding for an insurance category that usually defaults to generic trust signals, built instead for an affluent, discerning audience. Read the full story.
6. Monta — Brand & Product
A rare project where Palash Sarkar designed both the brand identity and the product interface, proving the value of treating them as one connected system.
What These Projects Have in Common
Despite covering aviation, lifestyle, AI, enterprise tech, and insurance, every project followed the same discipline: strategy and discovery before visual direction, distinct concepts explored before refinement, and a complete guidelines package at delivery so the client's team can operate the identity independently. That process consistency — applied to genuinely different industries — is what Palash Sarkar's branding portfolio actually demonstrates.
See the Full Portfolio
These six are a starting point. The complete collection of brand identity and UI/UX work is available on the full portfolio page, filterable by Branding and UI/UX.
Looking for a graphic designer? Palash Sarkar is a professional graphic designer based in Dhaka, Bangladesh, working with clients worldwide. Book a free 30-minute consultation to talk through your project.